Rajan E

Senior Product Designer

OpenClaw HackathonWinner2026Convex
Airbnb OMG DesignWinner2022
Twin HackathonWinnerTwin Health
Smart DubaiWinner2018
TechTop HackathonWinner2014TATA · MIT
OpenClaw HackathonWinner2026Convex
Airbnb OMG DesignWinner2022
Twin HackathonWinnerTwin Health
Smart DubaiWinner2018
TechTop HackathonWinner2014TATA · MIT
OpenClaw HackathonWinner2026Convex
Airbnb OMG DesignWinner2022
Twin HackathonWinnerTwin Health
Smart DubaiWinner2018
TechTop HackathonWinner2014TATA · MIT

About

I have a flair to remove friction with function and form. I am a digital nomad and prefer to work across timezones. I thrive in environments where decisions go from idea to production in days, not quarters. I want to be in the trenches with everyone, touching everything from the high-level brand story to the tiniest UI detail.

Empirical UX researcher & product designer combining deep qualitative discovery, behavioral change modeling (OMMK), and clinical service blueprints with pixel-level interface craft.
AI-native senior product designer with deep experience designing scalable web and mobile applications across healthcare, B2B SaaS, and complex enterprise platforms.
Design engineer specialising in token-based, multi-brand design systems that bridge the gap from Figma tokens to production code.
Generative UI practitioner who builds full-stack applications and uses autonomous AI agent workflows to dramatically accelerate product delivery.

Interests

01UX Research & Discovery
- Longitudinal field studies
- Behavioral feedback loops
- Service blueprinting
- Contextual inquiry
- Usability benchmarking
- WCAG 2.1 AAA audits
- Jobs-to-be-Done (JTBD)
- Cognitive walkthroughs
02Design engineering
- Design systems
- Token architecture
- React
- TypeScript
- Tailwind CSS
- shadcn/ui
- Figma to code
- OKLCH theming
03AI & generative
- Generative UI
- Prompt engineering
- Agentic workflows
- Cursor
- Claude Code
- Dynamic token synthesis
04Product & domain
- Clinical dashboards
- Data visualisation
- Geospatial / GIS
- Rule engines
- B2B SaaS
- Conversion funnels

Methodology & Process^{(5 Phases)}

An empirical, mixed-methods approach connecting foundational qualitative inquiry directly to scalable design engineering and production code.

01
Discovery, Interviews & Competitor Benchmarks
Generative fieldwork, competitor matrices & thematic affinity
Uncovering root emotional anxieties and systemic frictions through deep qualitative immersion, competitor feature benchmarking, and thematic affinity coding before touching high-fidelity UI.
Methods
- In-depth qualitative interviews (IDIs)
- Competitor benchmarking & gap matrices
- Thematic affinity clustering
- Contextual inquiry & diary studies
- Clinical shadowing
Tools
- Dovetail
- FigJam
- Otter.ai
- Zoom
Deliverables
- Competitor benchmark matrices
- Dual enterprise & member personas
- Thematic affinity maps
02
Behavioral & Systems Modeling
The OMMK loop & intervention tailoring
Transforming qualitative findings into closed-loop behavioral feedback systems (OMMK: Outcome → Method → Measure → Kaizen) calibrated to member ability and clinical urgency.
Methods
- Behavioral change modeling
- Intervention tailoring matrices
- Jobs-to-be-Done (JTBD)
- Cognitive load reduction
Tools
- Miro
- Figma
- Notion
- Coda
Deliverables
- Habit formation loops
- Urgency vs. Ability matrix
- Automated vs. clinician triggers
03
Service Blueprinting & OOUX Architecture
Object-oriented UX, cross-surface choreography & stateflows
Mapping frontstage member actions to backstage clinical portal workflows, multi-tenant OOUX entity graphs, diagnostic lab integrations, and fault-tolerant hardware sync state machines.
Methods
- Object-Oriented UX (OOUX) entity modeling
- Multi-stakeholder service blueprinting
- Swimlane choreography
- Stateful clinical decision flows
- Fault-tolerant IoT sync state machines
Tools
- Figma
- Whimsical
- Lucidchart
Deliverables
- Tri-party service blueprints (CTOV / SAV / TAV)
- OOUX multi-tenant entity maps
- Event-driven clinical decision trees
04
Wireframing, Prototypes & A/B Validation
Wireframe divergence, live React prototypes & A/B trials
Stress-testing architectural wireframe options (RITE method), keyboard ergonomics, and interactive micro-interactions through controlled A/B experimentation trials, live code prototypes, and unmoderated usability benchmarking.
Methods
- Low/mid-fi wireframe divergence (RITE)
- Controlled A/B testing & hypothesis trials
- Live React / Vite interactive prototypes
- Cognitive walkthroughs & SUS benchmarks
- Funnel drop-off telemetry
Tools
- Figma
- Maze
- UserTesting
- Mixpanel
- React / Vite
Deliverables
- Wireframe layout evolutions
- Live interactive code prototypes
- A/B experiment telemetry funnels
- System Usability Scale (SUS) reports
05
Accessibility & Systems Governance
Inclusive standards & token architecture
Codifying inclusive accessibility standards and cross-functional token parity so research insights survive into production engineering without degradation.
Methods
- WCAG 2.1 AA/AAA compliance audits
- Programmatic reading & focus order specs
- APCA perceptual contrast verification
- Design token synchronization
Tools
- VoiceOver
- Axe DevTools
- Style Dictionary
- Storybook
Deliverables
- 48-item accessibility handoff gate
- Multi-brand token architectures
- Form error announcement guidelines

Stack & Tooling

01UX Research & Discovery
- Dovetail
- Maze
- UserTesting
- Lookback
- Hotjar
- Mixpanel
- FigJam
- Miro
02Design & Systems
- Figma
- Design tokens
- Storybook
- WCAG 2.1 AAA
- APCA contrast
- OKLCH theming
- Geist typography
03Language
- TypeScript
- CSS
- HTML5
04Frontend
- React 19
- TanStack Start
- TanStack Router
- Tailwind CSS v4
- Base UI
- shadcn/ui
- Motion
- Sonner
05Tooling & Code
- Vite
- Vitest
- Bun
- ESLint
- Prettier
- Git

Experience^{(Full Time)}

TSenior Product DesignerTwin Health · 3y 1m
- Design systems. Architected an 80+ component, token-based system deployed through Storybook with 100% squad adoption — team velocity up 25%, handoff friction down 40%.
- ML & operations. Shipped an ML-assisted planning suite that made user logging 5× faster, substantially cutting enterprise operational overhead at scale.
- Design systems
- Storybook
- Tokens
- ML tooling
TProduct Designer · Founding memberTwin Health · 4y 1m
- Whole Body Digital Twin. Designed and launched the flagship clinical dashboard, visualising 100+ real-time physiological and metabolic biomarkers.
- Hardware ecosystem. Led end-to-end design of Bring Your Own Device, pairing Apple Watch, Garmin, Dexcom and Omron and syncing their health metrics.
- Growth & retention. Used Mixpanel funnel analysis to fix key journey drop-offs, bringing member churn down from 9% to 6%.
- Clinical dashboards
- Data visualisation
- Wearables
- Mixpanel

Short Contracts⁽⁴⁾

CAI Design EngineerCanibuild · 6m
- Design engineering. Architected the design system and front-end interface layer across 10+ sub-applications — Map, Plan, Admin, SuperAdmin — turning natural-language prompts into zero-latency, WCAG-compliant OKLCH palettes, and unifying spatial GIS tools, compliance engines and automated quoting workflows.
- Data visualisation. Built high-density interfaces for statutory controls, turning complex geospatial formulas and matrices into real-time compliance dashboards.
- Design systems to code. Built modular, tokenised component libraries (React, TypeScript, Tailwind, shadcn) that synchronised Figma tokens directly to production code, accelerating multi-tenant feature delivery.
- AI & generative. Generative UI, prompt engineering, agentic workflows with Cursor and Claude Code, and dynamic token synthesis; Blender and React Three Fiber for 3D; AI/ML rule engines and generative media.
- Generative UI
- OKLCH
- React
- TypeScript
- Tailwind CSS
- shadcn/ui
- React Three Fiber
- GIS
LLegal Compare9m
DDesign Agency1y 4m
WWeb developer9m

Education⁽¹⁾

Bachelor of EngineeringElectronics and Communication Engineering · 4 years
- Led the ECE department as student representative, running campus-wide technical symposiums, seminars and cultural events.
- Built an automated traffic-sign–based vehicle speed controller, which received academic honours and department recognition.

Recognition⁽⁵⁾

OpenClaw Hackathon — WinnerConvex · 2026
Airbnb OMG Design — WinnerAirbnb · 2022
Twin Hackathon — WinnerTwin Health
Smart Dubai — WinnerSmart Dubai · 2018
TechTop Hackathon — WinnerTATA · MIT · 2014

Rajan E

About

Interests

Methodology & Process^{(5 Phases)}

Discovery, Interviews & Competitor Benchmarks

Behavioral & Systems Modeling

Service Blueprinting & OOUX Architecture

Wireframing, Prototypes & A/B Validation

Accessibility & Systems Governance

Stack & Tooling

Experience^{(Full Time)}

Short Contracts⁽⁴⁾

Education⁽¹⁾

Recognition⁽⁵⁾

Brand

Neutrals

Palette

Shape

Type

Rajan E

About

Interests

Methodology & Process(5 Phases)

Discovery, Interviews & Competitor Benchmarks

Behavioral & Systems Modeling

Service Blueprinting & OOUX Architecture

Wireframing, Prototypes & A/B Validation

Accessibility & Systems Governance

Stack & Tooling

Experience(Full Time)

Short Contracts(4)

Education(1)

Recognition(5)

Brand

Neutrals

Palette

Shape

Type

Methodology & Process^{(5 Phases)}

Experience^{(Full Time)}

Short Contracts⁽⁴⁾

Education⁽¹⁾

Recognition⁽⁵⁾